Karachi Diaries: The House of GUERLAIN
Published in Economic Affairs (Islamabad) / July 2014 “….one Terracotta powder is sold somewhere in the world every 20 seconds ” – GUERLAIN (Twitter) On the last weekend of June, Karachi was invited to discover the world of French Luxury Fragrance & Beauty. GUERLAIN (1828) is a French Perfume House ranked among the oldest in the world, and has reportedly created over 300 fragrances. Its founder would go on to become His Majesty's Official Perfumer after developing a fragrance for French Emperor Napoleon III and his wife Empress Eugénie. Guerlain (pronounced Ger-lah) is also credited with inventing ‘Rouge Automatique’ (1884) - the first modern lipstick which would be re-released in 2011. Their makeup and skincare range is now available at Debenhams at Dolmen Mall, Clifton – the signature fragrances will be carried by Scentsation Flagship stores across Pakistan. The event was managed by Tehmina Khalid (Take II) and her team and hosted by model / actress / DJ Hira Tareen...